Ololade Oduyomi, Product Designer, Vancouver, British Columbia
HealthcareAIClinical IntelligenceB2B SaaS

TrialClinIQ

Collapsed a multi-step clinical alert process into a single AI dashboard, enabling 1-click patient flagging and automated trial matching directly from EHR data.

ROLE
Product Designer
COMPANY / CONTEXT
TrialClinIQ
TIMELINE
2025
TEAM
TODO: Confirm team composition (PM, Engineers, Clinical Stakeholders)
PLATFORM
Web Application (Dual Ecosystem: Clinical Recruiter Terminal & Volunteer Discovery Hub)
TOOLS
Figma · ChatGPT (Protocol Parsing & AI Prompt Testing)
TrialClinIQ AI-powered clinical trial recruitment dashboard and patient eligibility matching interface
60-SECOND EXECUTIVE SUMMARY (TL;DR)OUTCOME-LED BRIEF · VERIFIED TEAM METRICS
01 · PROBLEM

Clinical trial recruitment fails quietly because inclusion/exclusion protocols are written for regulators, forcing clinicians into high cognitive strain and manual EHR cross-checking during patient visits.

02 · WHAT I DID

Leveraging my Pharmacology background, I deconstructed FDA and ClinicalTrials.gov protocols and designed a 0→1 dual-portal system with structured eligibility blocks, an AI interrogation drawer, and plain-language patient summaries.

03 · IMPACT

Delivered 60+ high-fidelity screens (80+ including states) across 16 core flows and 2 parallel dashboard systems, achieving 100% clinical governance sign-off from healthcare stakeholders.

60–80+High-Fidelity Screens Across Dual PortalsScraped case study (60+ screens) & seed data (80+ screens); confirm preferred figure
16Core Flows (Discovery to Enrollment)Scraped from Webflow case study
2Parallel Dashboard Systems (Recruiter + Volunteer)Scraped from Webflow case study
100%Clinical Governance Stakeholder ValidationValidated for human-in-the-loop AI verification design

Overview

A B2B clinical intelligence platform helping health clinics and community healthcare providers (FQHCs) use data to automate patient specialty referrals and clinical trial matching. I designed the 0→1 product experience, from trial discovery through to recruitment decisioning.

TrialClinIQ clinical trial matching overview and EHR data workflow
0→1 clinical intelligence platform connecting FQHCs and trial sponsors.

Problem worth solving

Clinical trial recruitment fails quietly. Sponsors lose months, sometimes years, not because patients do not exist, but because the systems for finding and qualifying them are broken.

“How do you design confidence into an AI-driven matching system when the stakes are a patient’s care and a sponsor’s timeline?”
— Framing Design Question · TrialClinIQ 0→1 Discovery
Breakdown of clinical trial recruitment bottlenecks and regulator-heavy protocol text
Deconstructing why traditional clinical trial recruitment breaks down at the point of care.

What I was brought in to solve

Transform complex AI clinical matching into a transparent, human-governed, and fast UI experience across two distinct user groups: clinical recruiters/investigators who need rapid audit trails, and patient volunteers who need clear, plain-language eligibility checks.

How I approached it

Leveraging my background in Pharmacology, I approached research not just as a UX designer, but with an acute understanding of how clinical protocols and medical data operate in the real world.

1. Protocol Deconstruction & Desk Research

Before drawing a single frame, I analyzed dozens of active trial protocols from ClinicalTrials.gov and FDA regulatory submissions.

  • Key Takeaway: Protocols rely on conditional logic matrices (e.g., HbA1c > 7.5% AND no history of renal impairment within 12 months). The AI interface needed to expose this underlying logic, rather than hiding it behind a single percentage match score.
  • Volunteers Core Need: Clear, empathetic language, simplified eligibility checks, and control over personal medical data sharing.
  • Recruiters / Investigator Core Need: Rapid screening tools, instant audit trails, and zero friction to interrogate or override AI matches.
Clinical protocol deconstruction and user needs synthesis
Protocol deconstruction & user needs
Rejected ideas and critical UX pivots for AI match scoring
Eliminating opaque black-box match scores
Protocol deconstruction and conditional eligibility matrix mapping from ClinicalTrials.gov.

The output

Like any complex 0-to-1 system, the best design decisions came from testing and eliminating flawed approaches.

1. Grounded in Domain First: Structuring Clinical Criteria

I mapped inclusion and exclusion criteria into structured visual data blocks rather than walls of text.

  • Eligibility Pill Badges: Green (Matched) and Red (Unmatched).
  • Instant Logic Highlighting: Clinicians can inspect any eligibility criterion to see the exact EHR source data.
TrialClinIQ compatibility score breakdown and structured eligibility pill badges
Exposing conditional EHR logic behind every AI compatibility score.

2. Progressive Disclosure & The Interrogation Drawer

To resolve the "Black Box" issue, I engineered a layered information architecture that lets clinicians interrogate or override AI matches without losing their place in the patient queue.

3. Dual-Dashboard Architecture

A. The Clinical Recruiter Terminal

Designed for high data density, quick keyboard shortcuts, and fast batch decisioning across multiple trial sites.

  • Candidate Data Grid & Table Views: Filter candidate lists by trial status, compatibility score, or trial location.
  • One-Click Actions: Schedule Prescreening, Request Additional Documents, and Add Notes directly from the primary table view.

B. The Volunteer Trial Discovery Hub

Designed for accessibility (WCAG AA compliant), clear typography, and patient agency.

  • Plain-Language Summaries: AI translates dense medical jargon into 6th-grade reading level explanations ("This study tests a new daily pill for type 2 diabetes").
  • Transparent Data Sharing: Clear consent toggles showing exactly what medical metrics are shared with trial coordinators.
Clinical Recruiter Terminal candidate data grid and batch actions
Clinical Recruiter Terminal
Volunteer Trial Discovery Hub with plain-language trial summaries
Volunteer Trial Discovery Hub
Parallel design systems for the Clinical Recruiter Terminal and Volunteer Trial Discovery Hub.
TrialClinIQ screening and referral workflow screens
Screening & referral workflow
TrialClinIQ patient consent and EHR verification view
Consent & verification architecture
End-to-end enrollment tracking and consent management screens.

Impact

TrialClinIQ is currently in pre-launch. Impact is measured through design scope and stakeholder validation:

60+Screens across volunteer & recruiter experiencesSOURCE: Pre-launch production design scope
16Core flows from trial discovery to enrollment trackingSOURCE: End-to-end architecture
2Dashboard systems designed in parallelSOURCE: Unified component library

What I’d tell the next designer

This project sits at the intersection of healthcare systems, AI, and human-centered design. My design work focused on making complex systems usable under real-world constraints: when clinicians cannot see why an algorithm matched a patient, they will not trust the match.

TrialClinIQ — AI Clinical Trial Recruitment Case Study | Ololade Oduyomi · Ololade Oduyomi